That insane amount of money is what Facebook recently paid to purchase the popular instant messaging platform, Whatsapp.
But what does it mean for existing Whatsapp users and, more importantly, what new features will FlexiSPY be able to perform now that Whatsapp is owned by the most popular social media company on the planet?
First of all we need to look at what made Facebook want to purchase Whatsapp. Another technology giant did this very same strategy a few years back with another popular instant messaging platform but even today they have still not made much of their acquisition.
We are of course talking about Microsoft purchasing Skype.
There are many different rumors circulating on the internet as to why Facebook purchased WhatsApp and my own personal belief is that Facebook plans to possibly rebrand Facebook Messenger as a Whatsapp client with Facebook integration or just ditch Facebook Messenger altogether and just concentrate on Whatsapp entirely. Either way Facebook Messenger has been losing ground to the likes of LINE and WeChat, and after the extreme growth of WhatsApp from 2013-2014, it’s not hard to see why they’ve made this purchase.
Whatsapp is still the only mobile instant messenger program without a dedicated PC client so that may be where Facebook comes in – Whatsapp for Desktop anyone?
It may also be that the number of existing Facebook Messenger users are dwindling and so purchasing Whatsapp automatically gives Facebook a ton of new users to help them in the IM wars against LINE, Viber, WeChat & Skype, who knows? Ultimately we all hope that Facebook do more with this than Microsoft have done with Skype.
But what does it mean for FlexiSPY?
Quite a lot actually.
Did you know that FlexiSPY already captures the call and video logs for any Instant Messenger client whose data it captures? This means that, for example, if you have FlexiSPY installed on a phone and the phone user makes a Skype video call, a complete log of that call will be available inside your online account (try it now by going to Calls > VOIP and then selecting any of the IM clients listed) and you get a complete log of all video and audio calls the person has performed through that IM client (so, if someone in your life who you are monitoring with FlexiSPY is a heavy Skype video call user then our VOIP capturing feature is great for you!).
With Facebook recently announcing that they will add the ability to perform voice calls amongst Facebook users using Facebook Messenger we are betting that Whatsapp will play a significant part in this but don’t worry, FlexiSPY will capture the audio and video calls when this is released just the way that it does currently with all supported IM clients inside the VOIP tab of your online account as we just explained. However most people are saying that the purchase of Whatsapp by Facebook smacked of desperation as Facebook are trying so hard to try and retain users.
And one thing that made Whatsapp a once popular IM client (I admittedly only use Whatsapp, I picked one and stuck with it) is the no-frills aspect of it. No games or stickers or adverts. It was just pure, undiluted instant messaging. But the landscape has changed and people want to have stickers and games and everything else in-between when they are chatting with others, they want to now share everything and this is ironically what Facebook is all about – sharing.
And it is something they seem to have forgotten about too. So here is hoping Facebook rebrand Whatsapp and build upon it to include stickers and games and everything that is offered from the best of its rivals and then you can be sure that FlexiSPY will allow you to capture all that very same information too.